Chances are the ignition coil went out. Pull the spark plug out, put the plug wire back on it. Put the spark plug on the spark plug hole or where you can ground out the plug on the chassis of the motor and pull the rope. If you don't see a spark, you will need to replace the ignition coil or send it to a local Small engine shop to have the coil replaced. The coil should cost between 25 to 45 bucks
best of luck, and oh yeah, Ignition coils for briggs motors are a common place as I've done plenty of them. So don't feel bad if yours went out. The other thing is to check the grounding wire for the coil. It's a small thin black wire that comes off the coil, it may be touching the chassis of the motor and that will prevent a spark.
David, July 2007